Privacy Policy

Effective Date: March 10, 2026
This Privacy Policy describes how Shenzhen RealLink Intelligent Technology Co., Ltd. (hereinafter referred to as “Focalab”, “we”, “us”, or “the Company”) collects, uses, stores, shares, and protects personal information when you use our products and services.
Our products and services include:
  • Focalab laser engraving hardware devices (“Devices”)
  • accompanying desktop or mobile software applications (including but not limited to Focalab Studio, the “Application”)
  • the online model sharing and community platform (“Model Forum”)
  • related cloud services, technical support, and website services
These services are collectively referred to as “Products and Services.”
We recognize the importance of personal information and are committed to handling your data responsibly, securely, and in compliance with applicable privacy laws, including regulations such as GDPR and CCPA/CPRA where applicable.

Important Notice

Please carefully read and fully understand this Privacy Policy before using our Products or Services.
By accessing or using our Products or Services, you acknowledge that:
  • You have read and understood this Policy, and
  • You agree to the collection and processing of your personal information as described herein.
If you have any questions regarding this Policy, please contact us using the information provided in Section 12 – Contact Us.

1. Scope of Application and Definitions

1.1 Scope of Application

This Policy applies to:
  • Devices purchased through our official website (focalab.com)
  • authorized distributors
  • e-commerce platforms such as Amazon
  • related Applications such as Focalab Studio
  • The Model Forum community platform
  • cloud services and technical support
Our affiliated companies may also process personal information when providing services directly related to these Products and Services.

1.2 Definitions

Personal Information

Any information that relates to an identified or identifiable natural person, excluding anonymized information.
Legal definitions may vary by jurisdiction; we apply the highest applicable privacy protection standard.

Sensitive Personal Information

Information that could cause harm if disclosed or misused, including:
  • financial account information
  • precise location data
  • health information
  • identity-related data
  • personal information of minors
Certain device identifiers, location data, and creative design files may also be considered sensitive in specific contexts.

Processing

Any operation performed on personal information, including:
  • collection
  • storage
  • use
  • analysis
  • transmission
  • disclosure
  • deletion

Affiliates

Companies that control, are controlled by, or are under common control with our organization.

De-identification

Processing information so that it cannot directly identify a specific individual without additional data.

Anonymization

Processing information so that individual identification is permanently impossible.

Third-Party Services

Our Products and Services may integrate or link to third-party services, including:
  • social media platforms
  • payment processors
  • logistics providers
  • analytics tools
These services operate independently and are governed by their own privacy policies. We encourage you to review their policies before providing personal information.

2. How We Collect and Use Personal Information

We follow the principles of lawfulness, fairness, transparency, and necessity when collecting personal information.
We collect information only for specific and legitimate purposes necessary to provide our Products and Services.

2.1 Account Registration and Management

Use Cases

  • registering an account
  • accessing cloud services
  • using the Model Forum
  • managing device warranties

Information Collected

Registration information
  • email address
  • phone number
  • third-party login identifiers (Google, Apple ID, etc.)
Verification information
  • SMS verification codes
  • email verification links
Profile information (optional)
  • nickname
  • avatar
  • personal description
  • location
  • social media links

Purpose

  • create and manage user accounts
  • verify identity
  • enable platform interaction
  • protect account security

Legal Basis

  • contract performance
  • user consent
  • legitimate interests

2.2 E-Commerce Transactions and Order Fulfillment

Use Cases

  • product browsing
  • order placement
  • payment processing
  • shipping
  • after-sales service

Information Collected

Order and contact information
  • recipient name
  • shipping address
  • phone number
  • email
Transaction information
  • order number
  • product details
  • order amount
  • payment method
  • order status
Payment information
Payments are processed by third-party providers such as:
  • PayPal
  • Stripe
  • credit card processors
We do not store full card numbers.
After-sales information
  • product issue description
  • photos or videos
  • service communication records

Purpose

  • fulfill purchase contracts
  • arrange delivery
  • provide customer support
  • comply with tax regulations
  • detect fraud

2.3 Device Activation and Operation

Information Collected

  • device serial number (SN)
  • hardware model
  • firmware version
  • IP address
  • device logs
  • operating system information

Purpose

  • activate devices
  • provide firmware updates
  • monitor system health
  • enable diagnostics and support

2.4 Engraving and Creative Functions

Offline Mode

Design files remain on the user's local device.
Only anonymous usage statistics may be collected.

Cloud Mode

If cloud features are used, the following may be processed:
  • design files
  • project metadata
  • device status information
Files are accessed only when required for support or legal compliance.

2.5 Community Platform (Model Forum)

Users may:
  • upload models
  • download designs
  • comment and interact
  • follow other creators
Information collected includes:
  • shared content
  • interaction data
  • community reputation data
This information helps maintain the community ecosystem and recommendation systems.

2.6 Customer Support

When contacting support, we may collect:
  • account information
  • device identifiers
  • issue descriptions
  • diagnostic logs
  • uploaded files
Purpose:
  • diagnose issues
  • provide warranty service
  • improve products

3. Cookies and Tracking Technologies

We may use:
  • cookies
  • pixel tags
  • local storage technologies
Types of cookies include:
Essential Cookies
Required for login sessions and website operation.
Preference Cookies
Store language and interface settings.
Analytics Cookies
Collect anonymous usage statistics.
Marketing Cookies
Used for advertising and remarketing (with consent).
You may control cookies through browser settings.

4. Information Sharing and Disclosure

We may share information with:

Service Providers

  • payment processors
  • logistics companies
  • cloud infrastructure providers
  • analytics services

Affiliates

For internal operations and customer support.

Legal Authorities

When required by law or legal processes.
We do not sell personal information.

5. Cross-Border Data Transfers

Your personal information may be processed in countries including:
  • United States
  • European Union
  • China
  • other regions where our infrastructure operates
We implement safeguards such as:
  • Standard Contractual Clauses (SCCs)
  • contractual data protection obligations

6. Data Security

We implement technical and organizational measures including:
  • encryption
  • access control
  • security audits
  • employee privacy training
If a data breach occurs, affected users will be notified as required by law.

7. Your Privacy Rights

Depending on your jurisdiction, you may have the right to:
  • access your personal information
  • correct inaccurate data
  • request deletion
  • restrict processing
  • withdraw consent
  • request data portability
  • object to certain processing
California residents may also have rights under CCPA / CPRA.
Requests can be submitted via account settings or by contacting us.

8. Children's Privacy

Our Products and Services are intended for adult users.
We do not knowingly collect personal information from children below the legally permitted age.
Parents or guardians may contact us to request removal of such information.

9. Data Retention

We retain personal information only as long as necessary.
Typical retention periods:
  • Account data: while account remains active
  • Warranty information: until reasonable time after warranty expires
  • Cloud design files: typically up to 180 days unless deleted earlier
  • Legal records: as required by applicable law

10. Policy Updates

We may update this Privacy Policy periodically.
Major updates
Users will be notified through prominent notices.
Minor updates
The revised policy will be published on our website.
Continued use of our services indicates acceptance of the updated policy.

11. Governing Law and Dispute Resolution

This Policy shall be governed by the laws applicable to our primary operating entity, excluding conflict-of-law principles.
Disputes should first be resolved through good-faith negotiation.
If unresolved, disputes may be submitted to the competent courts of the Company's principal place of business.

12. Contact Us

If you have questions regarding this Privacy Policy or wish to exercise your privacy rights, please contact us.
Email support@focalab.com
Mailing Address (Global Users) RealLink Intelligent (Hong Kong) Limited UNIT 11, 9/F, THE CLOUD NO.111 TUNG CHAU STREET TAI KOK TSUI, HONG KONG
Mailing Address (China) Shenzhen RealLink Intelligent Technology Co., Ltd. 1201 Fucheng Sci-Tech Building Fuhua Road 9-1, Fumin Community Longhua District, Shenzhen, China